Reading Time: 5 minutesEvery commercial real estate operator wants AI-powered portfolio intelligence. But 90% can’t get it. Not because AI isn’t ready. Because their data isn’t unified.
Reading Time: 4 minutesAsset managers oversee billions in commercial real estate. But here’s the uncomfortable truth: most can’t tell you why tenants renew or why they leave.
Reading Time: 3 minutesTrophy assets track tenant intelligence. Commodity space tracks occupancy. Why top-quartile portfolios operate differently.
Reading Time: 3 minutesExperience-led portfolios measure tenant behavior, predict churn, and optimize ROI. Intelligence compounds. Guesswork doesn’t.
Reading Time: 2 minutesMost landlords track occupancy while competitors measure tenant engagement, satisfaction, and churn risk in real time. Intelligence wins.
Reading Time: 3 minutesAccording to HqO’s State of Workplace Experience report, a growing number of landlords and commercial real estate (CRE) companies view data as significantly important to their overall business strategies. Moreover, a large majority of respondents (76%) surveyed in that report said that they already collect (or are looking to collect) data from a workplace experience …
Reading Time: 4 minutesIn “The New Tenant Journey,” we explored the importance of understanding the attitudes and opinions of tenant-employees. While employers set the work rules that determine when, where, and how their teams work, the mindsets of their respective staff members are playing an increasingly significant role in how companies make those decisions. To collect the empirical …
Reading Time: 3 minutesData collection is nothing new. Every time we use an app on our phones, companies are able to learn more about our habits through our unique behaviors. Ordering something online? Amazon can determine your interest in related products based on your order history. Hankering for your weekly Thai food dinner? UberEats might just start sending …
CRE Data at Work: Supporting Leasing Needs, Investments, and Customer Satisfaction Read More »
Reading Time: 5 minutesCollecting data is useful. No matter what line of work you’re in, you need it to make more informed decisions. Whether you’re a small shop trying to figure out how people perceive your brand, or a large company trying to influence sales and consumption habits, data collection is necessary to stand out from competition and …
Reading Time: 5 minutesBenchmarking — or the process of comparing your business’ data and results with those of your industry peers to increase performance — is nothing new. We’ve seen this in a multitude of ways in the real world: sports teams and players are compared to determine top performers and predict seasonal outcomes; consumer marketing teams benchmark …
Getting “On the Grid”: The Importance of CRE Benchmarking Read More »
Reading Time: 6 minutesWith all the changes that the commercial real estate (CRE) industry has seen this past year, we know that the best way to stay informed and to get ahead is through data collection. However, not all data is good data, and access to bad data — which may include vanity metrics and/or non-actionable data — …
Reading Time: 4 minutesUpdate — July 2, 2020 A few years ago, when HqO was just a few months old, our CEO, Chase Garbarino, wrote this blog about the disconnect between office tenants and their landlords. At the time, HqO had just signed some of its first customers and had fewer than 5M sq. ft. in its total …
What Data Reveals About the Disconnect Between Office Tenants and Commercial Landlords Read More »