A Closer Look at HqO REX for Asset Managers
For asset managers in commercial real estate, long-term success isn’t just about filling space — it’s about cultivating relationships that last. That’s why the Asset Management product suite in HqO REX was built as a comprehensive platform with 17 interconnected features designed to improve portfolio performance, tenant satisfaction, and retention.
Today, we’re spotlighting two capabilities that exemplify this approach: My HqO and User Profiles.
My HqO: Real-Time Insights for Every Moment That Matters

The best tenant experiences happen when property teams can act in the moment. My HqO delivers live visibility into building traffic, visitor patterns, event participation, and tenant outreach — all in a single, intuitive dashboard. Hospitality-focused teams can anticipate needs, adjust resources, and respond instantly, ensuring every interaction feels personalized and high-value.
The result is a seamless, personalized experience that drives satisfaction and renewals.
User Profiles: Building Smarter, Stronger Tenant Relationships

Tenant retention starts with knowing your people. User Profiles centralize contact details, engagement history, roles, and activity insights into one CRM-style view. This unified perspective enables property teams to prioritize stakeholders, personalize outreach, and uncover new opportunities — strengthening trust and boosting ROI from day one.
The outcome: deeper trust, better service, and measurable ROI.
The Bigger Picture
These features are just a fraction of what the HqO REX platform delivers for Asset Managers. Together, they form a connected infrastructure that empowers asset managers to operate strategically, respond intelligently, and grow portfolio value in a competitive market.
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