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The REX Effect: How Kilroy Realty Closed the Experience Gap at Columbia Square, Hollywood

Reading Time: 5 minutesHow Kilroy transformed a broadcasting legend into Hollywood’s modern creative campus.

Nov 10, 2025

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REX Effect

The REX Effect: How Kilroy Realty Closed the Experience Gap at Columbia Square, Hollywood

Reading Time: 5 minutesHow Kilroy transformed a broadcasting legend into Hollywood’s modern creative campus.

Nov 10, 2025

Real Estate Experience Trends

From Amenities to Ecosystems: How Buildings Will Become Experience Hubs in 2026

Reading Time: 3 minutesThe commercial real estate playbook is being rewritten. For years, landlords competed on amenities—the fanciest fitness center, the trendiest coffee bar, the most Instagram-worthy rooftop. But as we look toward 2026, leading buildings are making a fundamental shift: from offering isolated perks to creating integrated ecosystems that transform how tenants experience their workplace.

Nov 5, 2025

Observations

The Class B Renaissance: Why Smart Technology Is the Great Equalizer in the Amenity Wars

Reading Time: 3 minutesThe commercial real estate amenity wars didn’t start with the pandemic; they’ve been escalating since the 1980s. In the office building market, what qualifies as Class A today becomes Class B tomorrow as tenant expectations continuously evolve.

Nov 4, 2025