CRE data model Archives

CRE Data at Work: Supporting Leasing Needs, Investments, and Customer Satisfaction

Data collection is nothing new. Every time we use an app on our phones, companies are able to learn more about our habits through our unique behaviors. Ordering something online? Amazon can determine your interest in related products based on your order history. Hankering for your weekly Thai food dinner? UberEats might just start sending …

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Programmatic Commercial Real Estate | HqO

Programmatic Real Estate

Workplace Trends / By Mark Rosenthal

In the late 1990s, I landed my first “real job” after graduating college. It was an Account Executive role at CBS Radio in Boston. The job was selling spots, or commercials. Though classically parodied, the role is appropriately summed up by Billy Crystal in the movie City Slickers. My responsibility was to engage with businesses …

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Don’t Waste Your Time on Vanity Metrics

Workplace Trends / By Kristin Concannon

With all the changes that the commercial real estate (CRE) industry has seen this past year, we know that the best way to stay informed and to get ahead is through data collection. However, not all data is good data, and access to bad data — which may include vanity metrics and/or non-actionable data — …

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CRE data model

CRE Data at Work: Supporting Leasing Needs, Investments, and Customer Satisfaction

Programmatic Real Estate

Don’t Waste Your Time on Vanity Metrics

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